We worked on designing and defining a new style of children's bicycle. We defined a visual appearance that resulted in a distinct, designed bike for kids.
We not only forged a vehicle for adventure, but also created an icon of style and attitude.
The uniqueness of this bicycle lies in the careful fusion of form and function. This bicycle prototype is the culmination of a stylized vision and precise engineering, where form and function intertwine to create an exceptional and elegant mode of transportation. Making each ride an adventure that goes beyond the ordinary.
The creative process was anything but conventional. We sought to transcend the ordinary and give each product a pillar of uniqueness.
Every line, every curve of the bike, features details that reference other products sold by the brand. In this way, we managed to design products that are distinctive with their own style and reference.